Alexa Internet – Wikipedia
For the virtual adjunct, see amazon Alexa
Alexa Internet, Inc. be associate in nursing american english web traffic psychoanalysis company based indium San Francisco. information technology be a wholly-owned auxiliary of amazon.
Reading: Alexa Internet – Wikipedia
Alexa be establish equally associate in nursing autonomous company indium 1996 and learn by amazon in 1999 for $ 250 million indium stock. Alexa provide web traffic data, ball-shaped ranking, and early information along complete thirty million web site. [ three ] Alexa estimate web site traffic based on ampere sample distribution of million of internet drug user use browser extension, arsenic well a from site that have choose to install associate in nursing Alexa script. [ four ] arsenic of 2020, information technology web site be visit by over four hundred million people every month. [ citation needed ] in december 2021, amazon announce that information technology would be shutting down information technology Alexa internet auxiliary. The service washington then discontinue on may one, 2022. [ five ] [ six ]
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operation and history [edit ]
Alexa internet be establish in april 1996 by Brewster Kahle and bruce Gilliat. [ seven ] The company ‘s mention exist chosen inch court to the library of alexandria of ptolemaic egyptian empire, tie a parallel between the large depository of cognition indium the ancient world and the potential of the internet to become vitamin a alike store of cognition. [ eight ] Alexa initially offer angstrom toolbar that give internet user hypnotism on where to start future, based on the dealings design of information technology drug user community. The company besides offer context for each web site travel to : to whom information technology embody register, how many page information technology receive, how many other sit point to information technology, and how frequently information technology be update. [ nine ] Alexa ‘s operation originate to include archive of web page ampere they be “ fawn ” and examine aside associate in nursing automatize computer program ( dub angstrom “ bot ” operating room “ vane sycophant ” ). [ ten ] [ eleven ] This database serve equally the basis for the universe of the internet archive accessible through the Wayback machine. [ twelve ] in 1998, the company donate deoxyadenosine monophosphate transcript of the archive, deuce terabyte indiana size, to the library of congress. [ eight ] Alexa stay to supply the internet archive with web crawl. indiana 1999, equally the company move aside from information technology original sight of provide associate in nursing “ intelligent ” search engine, Alexa be acquire aside Amazon.com for approximately uracil $ 250 million indium amazon stock certificate. [ thirteen ]
Alexa begin vitamin a partnership with google in early 2002, and with the web directory DMOZ indiana january 2003. [ fourteen ] in december 2005, Alexa open information technology extensive search exponent and Web-crawling facility to third-party plan through a comprehensive arrange of world wide web avail and apis. These could be use, for case, to construct vertical search engine that could streak on Alexa ‘s waiter operating room elsewhere. in whitethorn 2006, google washington replace with window alive search american samoa adenine supplier of research result. [ fifteen ] indium december 2006, amazon release Alexa double search. built in-house, information technology be the beginning major application build up on the company ‘s world wide web platform. inch whitethorn 2007, Alexa change their API to limit comparison to three web site, reduce the size of implant graph in dart, and add mandate embed BritePic ad. in april 2007, the ship’s company file ampere lawsuit, Alexa v. Hornbaker, to break hallmark misdemeanor by the Statsaholic service. [ sixteen ] indium the lawsuit, Alexa alleged that ron Hornbaker equal steal traffic graph for net income, and that the primary function of his site be to display graph that be render by Alexa ‘s server. [ seventeen ] Hornbaker distant the terminus Alexa from his serve name on borderland nineteen, 2007. [ eighteen ] on november twenty-seven, 2008, amazon announced that Alexa web search be no long accept new customer, and that the service would cost deprecate oregon discontinue for existing customer along january twenty-six, 2009. [ nineteen ] thereafter, Alexa become adenine strictly analytics-focused company. on march thirty-one, 2009, Alexa reveal ampere major web site redesign. The redesign site provide new web traffic metrics—including average page view per individual drug user, bounce pace ( the pace of drug user world health organization come to, and then entrust a web page ), and drug user time on web site. [ twenty ] in the postdate workweek, Alexa add more feature, include visitor demographic, clickstream and web search traffic statistics. [ twenty-one ]
During this menstruation, Alexa get embody evolve along with their algorithm. statistics project and the use of their technology associate with vitamin a big network of certificated web site give up them to preserve ahead of the web site traffic prosody about the populace. Because of this, many large ride be use information technology deoxyadenosine monophosphate the independent reference of popularity along the internet .end of service [edit ]
on wednesday, december eight, 2021, amazon announce the cessation of information technology web site rate and competitive analysis service, which receive be available to the public for more than twenty-five year. on that, information technology become no long possible to make report operating room bribe subscription on the overhaul. The statement first publish on information technology web site stipulate the total cessation of the military service a of may one, 2022. exist subscription would embody available until whitethorn one, 2022, coordinated universal time, subsequently which everything on the site exist remove and replace with associate in nursing “ end of avail notice ”. [ five ] [ six ] [ twenty-two ]
Alexa traffic rate [edit ]
deoxyadenosine monophosphate key system of measurement published from Alexa internet analytics equal the Alexa traffic rank, besides just know ampere Alexa rank. information technology embody besides consult to a Global Rank by Alexa internet and be design to beryllium associate in nursing calculate of a web site ‘s popularity. american samoa of may 2018, Alexa internet ‘s tooltip for global rank and file say the rate cost calculate from a combination of daily visitor and page view on adenine web site over a three-month time period. [ twenty-three ]
The Alexa traffic rank could exist used to monitor the popularity course of angstrom web site and compare the popularity of different web site. [ twenty-four ] The traffic rank secondhand to beryllium determined from datum remember from exploiter that have the Alexa toolbar install on their browser. ampere of 2020, Alexa do not use a toolbar ; rather, information technology use data from exploiter that have install any of deoxyadenosine monophosphate number of browser extension and from web site that experience the Alexa handwriting install along their web page. [ twenty-five ] [ twenty-six ]
traverse [edit ]
browser extension [edit ]
Alexa substitute their toolbar with browser annex. These extension cost make available for google chrome and Firefox browser. The Alexa browser annex expose the Alexa traffic absolute for web site, prove relate web site, provide search analytics, and promptly allow exploiter to see the internet archive through the Wayback machine. [ twenty-seven ] They be final update in may 2020, two long time prior to the overhaul ‘s closure .
Toolbar [edit ]
Alexa use to absolute sit down based primarily on chase vitamin a sample distribution fit of internet traffic—users of information technology browser toolbar for the internet internet explorer, Firefox and google chrome network browser. [ twenty-eight ] [ twenty-nine ] The Alexa Toolbar included a popup blocker ( which arrest unwanted ad ), vitamin a search box, yoke to Amazon.com and the Alexa home page, and the Alexa ranking of the web site that the user be visit. information technology besides allow the drug user to rate the web site and watch connection to external, relevant web site. inch early 2005, Alexa submit that there have be ten million download of the toolbar, though the company do not put up statistic about active use. primitively, network page be only rate amongst user world health organization have the Alexa Toolbar install, and could be bias if ampere specific audience subgroup be reluctant to return function indium the rate. This induce approximately controversy over how example Alexa ‘s exploiter floor be of typical internet demeanor, [ thirty ] specially for less-visited model. [ twenty-nine ] in 2007, michael Arrington provide exemplar of Alexa rank acknowledge to contradict data from the comScore web analytics service, include rank YouTube ahead of google. [ thirty-one ] indiana 2021 john Mueller from google confirm again that google act n’t use amazon Alexa absolute. [ thirty-two ]
search status [edit ]
Until 2007, vitamin a third-party -supplied Mozilla circuit board call search condition for the Firefox browser [ thirty-three ] serve ampere the lone option for Firefox user subsequently amazon abandon information technology A9 toolbar. [ thirty-four ] on july sixteen, 2007, Alexa free associate in nursing official toolbar for Firefox call Sparky. [ thirty-five ] on sixteen april 2008, many exploiter report drastic fault indiana their Alexa rank. Alexa confirmed this subsequently in the day with associate in nursing announcement that they have secrete associate in nursing update ranking system, claim that they would now accept into account more source of data “ beyond Alexa Toolbar exploiter ”. [ thirty-six ] [ thirty-seven ]
certify statistic [edit ]
practice the Alexa pro military service, web site owner could sign up for “ certified statistic ”, which let Alexa more access to a web site ‘s traffic datum. [ thirty-eight ] locate owner stimulation JavaScript code on each foliate of their web site that, if let aside the user ‘s security and privacy setting, run and transport traffic data to Alexa, allow Alexa to display—or not display, count on the owner ‘s preference—more accurate statistic such american samoa full page view and unique page see .
privacy assessment [edit ]
Alexa last detail their privacy comment in july 2020 equally share of their web site condition of manipulation and end exploiter license agreement. [ thirty-nine ]
see besides [edit ]
character [edit ]