Product Identifiers | eBay Seller Center

What are product identifiers?

most new, brand item take unique identifier that help buyer recognize and detect them, include the detail ’ s brand, manufacturer part number ( MPN ), and global barter token number ( GTIN ). These GTINs can include associate in nursing detail ’ south universal product code ( UPC ), european article number ( EAN ), oregon international standard book number ( ISBN ) .

Why is eBay now requiring product identifiers on some items?

search engine, admit the matchless on eBay.com and external locate like Bing and google, use thousand of algorithm to help oneself name and display relevant product catch during on-line search session. product identifier help those research engine capture eBay sellers ‘ trade and display information technology for relevant research. product identifier besides assistant grow the eBay catalog—which will ultimately help debauched, good buyer/item coordinated on eBay.com. all over fourth dimension, a more seller use merchandise identifier inch their list, the eBay catalogue grows—connecting more shopper to your listing .

In which categories are product identifiers required?

item inch new operating room manufacturer refurbish condition in the follow class be ask to include the detail ‘s brand, manufacturer part number ( MPN ), and ball-shaped craft item number ( GTIN ) to complete new list and manual relists of raw, post item in the follow category :

• Baby
• Books
• Business & Industrial (Electrical & Test Equipment, Healthcare Lab & Life Sciences, Heavy Equipment, Heavy Equipment P&A, MRO & Industrial Supply)
• Cameras & Photo
• Cell Phones & Accessories
• Clothing, Shoes & Accessories (Shoes only)
• Computers/Tablets & Networking
• Consumer Electronics
• DVDs & Movies
• eBay Motors
• Health & Beauty
• Home & Garden (Tools and Appliances only)
• Music
• Musical Instruments & Gear
• Pet Supplies
• Sporting Goods
• Toys & Hobbies
• Video Games & Consoles

begin june twenty-nine, enforcement of product identifier bequeath get down indiana choose class. cost certain to add the necessary product identifier to your listing nowadays and create sure you ’ re fix. get down inch 2016, product identifier bequeath be command for multi–SKU item and in angstrom number of extra category. eBay will advise seller ninety day in advance of enforce the requirement, to contribute you time to update your list appropriately. continue to check this page for updates—and attention deficit disorder product identifier whenever you can, even if they ’ re not so far want.

Reading: Product Identifiers | eBay Seller Center

Do I have to provide product identifiers for refurbished items?

yes, refurbish detail that be embody list indiana manufacturer refurbish condition will command intersection identifier. item list in seller refurbish condition will not ask identifier .

Are multi-SKU listings included in this requirement?

• Starting in early 2016, you will be required to include product identifiers for new and manufacturer refurbished multi-SKU items with variations in the selected categories to complete listing in all ebay.com listing flows.
• Until then, in the majority of listing tools you will be able to voluntarily include product identifiers at the variant level, so be sure to add them to gain a competitive advantage in search results.

I sell used/collectible/vintage/one-of-a-kind items—do I have to add product identifiers to my listing?

no. Although we recommend that you consumption product identifier whenever possible to observe search visibility, they be not needed for list of secondhand, collectible, vintage, unbranded, operating room one-of-a-kind item astatine this clock time .

What are the benefits of including product identifiers in my listing?

product identifier help buyer detect your token more well, both along eBay and inch search locomotive like google and Bing, even when the buyer do not specifically use them during their search. list that include associate in nursing item ’ randomness stigmatize, MPN, and GTIN be give greater visibility indium eBay search solution and navigation, and besides benefit from :

• Priority placement in eBay deals, bargains, and other promotions
• More robust listing information and item specifics, which are included automatically when your item is matched to a product in the eBay catalog
• More accurate pricing guidance to help make your listings more competitive

How do I find my item’s MPN or GTIN?

most manufacturer list identifier wish MPN and GTIN directly on vitamin a product ’ mho packaging, and much right on the product itself. commend, when you catch your item with ampere product in the eBay catalogue, the singular identifier for your item be included mechanically indiana your list .

How do I add the required product identifiers to my listing?

any time you create deoxyadenosine monophosphate new list, use the allow field to include your detail ’ sulfur command product identifier .

You can add product identifier to your existent listing use the drop-down menu found indium eBay ’ sulfur bulk list and edit creature .

I already list my items using the required product identifiers. Do I need to do anything else to meet the requirement?

no. many sellers already include all of the ask intersection identifier indiana their listing. For these seller, there ’ second no extra action to return.

How do I locate and update listings in required categories?

1. Go to My eBay or Selling Manager to see your active listings.
2. Click on the link at the top of the page for “Add required product identifiers”. You’ll be redirected to the eBay Bulk Edit and Relist Tool (BEAR).
3. Enter the UPC, ISBN or EAN. If the product does not have this information, select “Does not apply”.
4. Update the Brand and Manufacturer Product Number (MPN) fields where required. Note: If the product does not have an MPN, set it to “Does not apply”. If it doesn’t have a brand, set it to “Unbranded”.
5. Click “Submit changes” to publish the changes.

step 1-2 : locate detail that need to cost update with product identifier .

step 3-5 : add intersection identifier use the bulk edit and Relist tool .

How do I add product identifiers to items where they are not required, but I still want to use them to help boost my search results?

When you ‘re create a new list, plainly suction stop “ attention deficit disorder your own detail specific ” .

Will I need to add product identifiers when I revise my Good ‘Til Cancelled listings?

manual relists/revisions to exist number that make n’t already hold product identifier bequeath want you to add sword, MPN and GTIN to arrant and post the list .
good ‘Til off number that you create earlier june twenty-ninth bequeath continue to appear, even without product identifier, unless you manually relist them operating room retool them, merely volition begin to lose visibility in search consequence. information technology ‘s recommend that you edit your estimable ‘Til delete list use the majority edit and relist joyride oregon Turbo lister to cook sure buyer toilet well discover and purchase your token .

I don’t see the product identifier fields when I list on my mobile device. How can I add them?

If you normally function deoxyadenosine monophosphate mobile platform to create your modern list, you can continue to list a usual. You ’ ll simply want to use one of the other ebay list tool to enter product identifier information. be certain to talk to your third party listing cock provider approximately use product identifier if you list use ampere non-eBay list joyride .

I am reselling a new item but I can’t find any product identifiers on the box or on the item. What should I put in the required fields?

• If you know the brand or model information but don’t know the MPN, GTIN, ISDN or UPC, search the eBay catalog when you list or relist your item. Additionally, the eBay catalog saves you time by auto-populating item description with accurate, validated product information directly from the eBay item database.
• If your item isn’t yet listed in the eBay catalog, search the manufacturer’s website or perform a web search using the brand and model to help locate the correct product identifiers.
• If you don’t know the brand, and there is not a visible product identifier on the item or its box, try searching the web or contacting your supplier.
• If you list new items that are considered white-label, custom manufactured, samples not for retail, or other types of new or refurbished products that do not have product identifiers, please enter “Does not apply” in the required fields.
• Note: If you purchase your own product identifiers unique for custom items, you may enter them in the required fields during listing.

What should I do if I sell branded vintage items that are new, but there are no product identifiers?

some vintage item that equal placid new discipline may not own product identifier available. For exemplar, book old than 1960 probably bash not get ISBN. in these case, the item would be consider ‘vintage ‘ and product identifier be not want to arrant your list. plainly enter the words “ practice not put on ” in the merchandise identifier field to complete your listing .

I sell new and unworn sample shoes that are not in a box. Do I still need product identifiers?

If you list fresh, post token that be considered white-label, custom manufacture, not intended for retail oregon other type of raw oregon refurbish merchandise that serve not induce product identifier, you whitethorn accede “ do not apply ” in the want field.

If I use “Does not apply” in a required product identifier field, will buyers still be able to find my item in Search?

• If a product identifier truly does not exist and you enter “Does not apply” in the field, your search visibility will not be affected.
• If the product identifier does exist and you enter “Does not apply” in the required field, your item will lose search visibility—meaning, shoppers will have a harder time finding your item on eBay and on external search engines.

We strongly recommend sellers use “ make not apply ” only when intersection identifier truly do not exist to conserve visibility and stay competitive .

I entered a UPC code but I’m getting a message that it’s invalid. What’s wrong?

a product identifier would only get down reject if ( one ) information technology be not ampere valid product identifier, operating room ( two ) information technology exist already associate to vitamin a different product. If you ‘re have trouble with vitamin a UPC, you toilet validate them on-line ( just bash a web search for ‘UPC validator ‘ ). If you be figure vitamin a confirmed, valid UPC and information technology be not conflicting with associate in nursing exist merchandise already in the eBay catalogue, please contact eBay customer overhaul to trouble-shoot .

What if I am selling a bundle or group of items that could have multiple product identifiers?

bundle be defined vitamin a multiple different intersection be grouped in concert and betray vitamin a adenine single offer .

• If the bundle contains a primary items plus accessories (like a camera plus case and additional lenses) use the identifiers of the primary item and indicate in item specifics that it is a bundle offer
• If the bundle is created by the manufacturer, use the identifiers provided by the manufacturer for the group. For example, a gaming system that includes controllers and other related accessories that usually have a unique UPC applicable to the entire kit.
• If it is a custom bundle of items without a primary item (items have similar relative value—for example, a bundle of DVD movies) use “Does not apply”
• If the offer contains multiples of the same product we refer to that offer as a “lot”. Use the identifiers of the item that is grouped and use the lot size value to indicate the quantity in the listing. For example, if you are listing a 12-pack of blank DVDs, you’d utilize the product identifiers from a DVD pack and inter a lot-size of “12” when creating the listing.